The internationalization process of Niche SMEs in France
Résumé
The scholars provide numerous findings on the process of firm internationalization. However, there remains still a research gap in understanding the process of internationalization of niche SMEs, despite their strategic interest in France. The paper investigates the entry modes of SMEs to international markets and provides a deeper insight into the internationalization process by using an abductive exploratory approach. The results show hybrid forms of internationalization that traditional internationalization models only partially take into account.