@article{soulez:hal-01069564, TITLE = {{Vingt ans de Recherche et Applications en Marketing}}, AUTHOR = {Soulez, S{\'e}bastien and Guillot-Soulez, Chlo{\'e}}, URL = {https://univ-lyon3.hal.science/hal-01069564}, JOURNAL = {{Recherche et Applications en Marketing (French Edition)}}, PUBLISHER = {{SAGE Publications}}, VOLUME = {21}, NUMBER = {4}, PAGES = {5-24}, YEAR = {2006}, KEYWORDS = {Recherche marketing ; scientom{\'e}trie ; lexicographie}, HAL_ID = {hal-01069564}, HAL_VERSION = {v1}, }